Clarity and support for complex digital product decisions.
For product leaders facing fast-moving change, competing priorities, complex decisions, and team dynamics – this is strategic coaching that brings focus, confidence, and direction.
Leading digital products is rewarding – but rarely simple. You’re balancing people, priorities and progress. Trying to stay focused in a fast-moving world. And holding space for others, while rarely having it for yourself.
I know this world well. With over 20 years of experience working with digital products – from front-end development to product strategy, team leadership, agile coaching and ways of working, devops and discovery work – I’ve lived the complexity first-hand.
The curious product mini-playbook
Want a simple, powerful playbook to help you zoom out, prioritise and lead with purpose? This mini-playbook gives you five essential questions to spark clarity for yourself as a product leader and your product team including practical tips and tools.
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A journey shaped by doing the work
I started in the code – building, testing, breaking, rebuilding. Over time, I stepped into leadership. I led cross-functional teams, shaped strategies, and helped organisations grow through change. From start-ups to global companies, I’ve worked across the full digital product lifecycle – as a designer, strategist, product owner, and transformation partner.
What I’ve seen – and what I keep seeing – is that curiosity is what moves things forward. Not just in products, but in people.
For product leaders who want to:
- Lead with focus, purpose and confidence – even when it’s messy
- Build trust and collaboration across teams and functions
- Navigate growth, change and ambiguity with steadiness
- Balance product strategy with people leadership
- Pause, reflect and lead with clarity – in a way that’s sustainable
What I offer:
- 1:1 coaching and mentoring
- Product leadership workshops and team sessions
- Strategy facilitation for product organisations
- Programmes that strengthen clarity, confidence and collaboration
- Practical playbook for sustainable product leadership
Want to know more?
Let’s talk
Book a free 20-minute Zoom call with me, Wiveka — I’d love to meet you online. We’ll talk through your questions, clarify your goals and see if we’re a good fit.
Join a live event
Join Wiveka for a live event or workshop where we explore different themes around leadership, curiosity, and personal growth. Each session offers fresh insights and inspiration, and gives you a chance to get to know Wiveka and the ideas behind Curious Creator.
Real experiences, real impact
Wiveka brings clarity to complexity. Her curiosity, positivity, and ability to navigate messy challenges made a real difference in how we worked and solved problems.
Petter, Digital Product Area Manager, IKEA
CHANGE & TRANSFORMATION
Wiveka helped me bring structure and clarity to my role. Her coaching sharpened both my strategic thinking and day-to-day leadership.
Olof, Digital Product Manager, IKEA
PRODUCT LEADERSHIP COACHING
Wiveka brought clarity and focus to our agile team, guiding us to align on vision, goals, and stakeholders. Her sharp, engaging facilitation gave us real direction and shared commitment.
Magnus, Agile Product Owner, Tenco
WORKSHOP
Inspiring content
Explore Curious Creator’s blog filled with inspiration, insights, and practical tips to fuel your curiosity and drive your success.
“Product leadership isn’t just about building the right thing. It’s about becoming the kind of leader others want to build it with.”
Curious Creator